June 16, 2016
“I shall close my eyes.
Let my blood sing inside me
Its music in my ears :
The world is pure.”
AVRAHAM BEN YITZHAK
Bright Winter, March 1903
When Dvir Intrator, founder of Dvir Gallery in 1982 decided to open a new location for the gallery in Yafo, he didn't celebrate this milestone. No opening, no fuzz, no buzz for one of the leading Contemporary Art Gallery in Tel Aviv. Instead, he printed Bright Winter on the invitation to the new exhibition. A highly symbolic gesture as Avraham Ben Yitzhak is known as a silent poet, talented but refusing to publish although the quality of the 11 very short hebrew poems he wrote is outstanding.
“I believe in deeds not talk” he says when interviewed by Haaretz, and his collaborator Shifra Shalit to add : “Content is what's important to Dvir, not the party that surrounds it.”
Dvir then opened a third branch and in 2013 relocated to the South of Tel Aviv considered as THE vibrant spot for Arts and culture. In a five storey industrial building from the 70s, national and international artists are hosted with a special emphasis on interior design.
THE MINIMALISTIC ARCHITECTURE AND COLOURS ALLOW ART TO FILL IN THE SPACE AS WELL AS THE VISITOR'S SOUL.
National and International artists. This is definitely one of the crucial aspects of Dvir Gallery. When Dvir Intrator builds up the gallery, he is 28 and has a dream : represent young and dynamic Israeli artists to the world. More than 30 years later, there is no doubt : challenge completed. Scottish artist Douglas Gordon, also represented by Gagosian Gallery; Franco-Algerian Adel Abdessemed whose notoriety is not to confirm – also represented by David Zwirner gallery and lately exhibited at L.A and Centre Pompidou – or American artist Lawrence Weiner (Marian Goodman Gallery) are among the big names contributing to Dvir's reputation. In 2008, they built up a project together called Mes Amis : an installation made during a week by the collaboration of the artists living together. In fact, it was not in Dvir's original plans to import art to Israel but rather to invite foreign artists to discover the Israeli culture and create on the spot.
What is Dvir's specificity ? Yotam Intrator, assistant Director of the gallery replies :
“it is an emotional process”. Being in Israel, being Israeli, gives a lot of sense and power to this sentence.
Is art involved in politics ? Well, art expresses its environment, denounces realities that are sometimes hidden or shouting
so strongly that nobody dares to address them. In 2009, an exhibition was held and titled I won't stop until we talk,
the slogan of an organization gathering Palestinians and Israelis.
For a deep experience of art & culture, from where we are to who we are, don't go to Dvir, rush !
Reshit Hochma St, 14